Your product is ready.
Your market doesn't know it yet.
Get a Fractional PMM who parachutes in, speaks in your buyers' language, and ships deliverables in sprints.
Stop Overpaying for “Niche Experience”
Ever considered how dangerous it is to hire someone who only knows your world? They'll bring you the same plays everyone in your industry is already running, only repackaged in a new slide deck, charged at a senior salary.
I've navigated Fintech compliance nightmares, SaaS churn crises, MarTech stack wars, and enterprise security procurement cycles. As your competitive advantage, I bring the pattern recognition from all of them into every engagement I take on.
“The best GTM insight almost never comes from inside your own echo chamber.”
What you really need is a clean perspective, a structured process, and someone who can execute before the quarter ends.
The Outsider Lens
I see your product the way a skeptical buyer sees it on day one, before they've absorbed your internal vocabulary, your feature names, or your team's assumptions about what matters.
AI-Native Execution
My research workflows compress months of competitive analysis into dense, structured deliverables. Double the insights. Only in a fraction of the time.
No Seat to Protect
No office politics. No retainer to justify. No strategy decks engineered to create follow-on work. Just clean outputs, handed over, ready to ship, and you own all of it.
Three sprints. Each one built to ship.
The "Outsider" Messaging Teardown
“Your homepage is written for you. It should be written for them.”
You are suffering from the "curse of knowledge." You are so close to your product that you speak in complex features, technical specs, and industry jargon. The result? Your buyers are confused, and your conversion rates are bleeding.
A ruthless, objective audit of your core messaging from an expert outsider. I bring a clean, cross-industry perspective, free from your specific niche's echo chamber. I take your complex technical capabilities and translate them into a compelling, buyer-centric value proposition.
- Competitor Messaging TeardownA direct comparison of your homepage messaging versus your top 2 competitors.
- The Value Proposition CanvasA newly mapped framework aligning your product's capabilities directly with user pain points.
- 3 Immediate FixesActionable, ready-to-deploy copy adjustments for your most critical touchpoints (Homepage/Landing Page).
The "Outsider" Messaging Teardown
“Your homepage is written for you. It should be written for them.”
You are suffering from the "curse of knowledge." You are so close to your product that you speak in complex features, technical specs, and industry jargon. The result? Your buyers are confused, and your conversion rates are bleeding.
A ruthless, objective audit of your core messaging from an expert outsider. I bring a clean, cross-industry perspective, free from your specific niche's echo chamber. I take your complex technical capabilities and translate them into a compelling, buyer-centric value proposition.
- 01Competitor Messaging Teardown
- 02The Value Proposition Canvas
- 033 Immediate Fixes
Behind the Strategy
Hi, I'm Naor Naftali.
My unfair advantage is cross-industry pattern recognition.
Companies often get stuck doing "the way things have always been done" on the same vertical. I bring clean, aggressive, and proven growth strategies from across the tech landscape straight to your product.
Over my career, I've engineered product marketing and growth engines across different B2B & B2C verticals. Scaled operations across global markets and delivered measurable impact.
I designed this "PMM as a Service" model after seeing too many innovative companies bleeding revenue for poor messaging and friction-filled onboarding. All while waiting to hire the "perfect" full-time headcount.
You need another headcount. You need a bottleneck solved today.
Let's get to work.
Three moves. From bottleneck to breakthrough.
Identify the Bottleneck
A focused discovery session. No fluff, no lengthy questionnaires. I identify your single biggest growth constraint,whether it's your messaging, competitive blind spots, or onboarding friction.
Execute the Sprint
Deliverables in days. I work with urgency and precision, using AI-assisted tools to compress timelines and deliver actionable outputs fast.
Implement & Scale
Clear, specific, ready-to-deploy recommendations. You get frameworks you can scale and mesure in your current campaigns or upcoming launch.
Your competitors are figuring out
their positioning right now.
Are you?
One sprint at a time. Clear deliverables. No retainer, no overhead, no strategy that exists to justify its own existence.
Trusted by founders and VPs across SaaS, Cloud, Web3, and AI.